We install your outbound pipeline in 30 days. Then we hand you the keys.

SupplyVerse is a fractional SDR team for B2B SaaS and AI founders. We run real outbound under your brand, book qualified meetings, document exactly how we did it, and train your team to run it without us.

Fixed scope · Fixed timeline · You keep everything we build

Trusted by founders and sales teams at

Kavida.ai Ajeero boringhost Albion Hospitality Recruitment

Your first SDR hire is a £60k experiment that fails more often than it works.

Every founder hits the same wall: you know outbound should work, but the maths of building it in-house are brutal.

£55–70k
Year-one cost of one SDR
Salary, tools, data, management time. Before a single meeting is booked.
3–6 mo
Ramp time to productivity
And that assumes someone senior is there to coach them. Usually there isn't.
~50%
Of first SDR hires don't work out
Wrong profile, no playbook, no ICP clarity. The hire gets blamed. The system was never built.

The problem was never the hire. It's that there was nothing to hand them. No validated ICP, no messaging that gets replies, no working sequence. SupplyVerse builds that system first, proves it with real meetings, then hands it over.

Not advice. Not a deck. A working pipeline and everything that powers it.

Four deliverables. Every one stays with you after day 30.

Deliverable 01 · Pipeline

Qualified meetings on your calendar

We run the full outbound motion under your brand: list building, signal-based targeting, multi-touch sequences, reply handling. You take the meetings. We book them.

Real pipeline, not projections
SThis weekWeek 3
Tue 10:30 · VP Sales, FinTechConfirmed
Wed 14:00 · Founder, DevToolsConfirmed
Thu 11:00 · Head of Growth, HRTechConfirmed
Fri 09:30 · COO, Logistics SaaSPending

Deliverable 02 · Intelligence

ICP Intelligence Report

Who actually replies, why, and what triggers them to take a meeting. Segments, personas, objections, trigger events, and the messaging that converted, validated against live data from your own market.

Yours to keep
SICP Report · v241 trigger events
Segment A · Series A FinTech9.1% reply
Segment B · AI DevTools6.4% reply
Segment C · HRTech scale-ups3.2% reply

Deliverable 03 · Capability

Playbook & training handoff

The full system documented: sequences, scripts, tooling setup, qualification criteria, daily operating rhythm. Then we train your team, whether that's you, your first hire, or your existing reps, to run it.

Your team runs it without us
SOutbound playbookHandoff · Week 4
01 · ICP & segment definitions
02 · Sequences & scripts that converted
03 · Tooling setup & daily rhythm
04 · Live training · your team

Deliverable 04 · Leverage

Licensed AI SDR assistant

An AI assistant trained on your ICP report, messaging, and playbook. Your team uses it to draft outreach, handle objections, and research accounts, keeping quality high long after the engagement ends.

Ongoing licence included
Draft a follow-up for the FinTech VP who went quiet…
SupplyVerse Assistant: Drafted using your Segment A playbook. Reference the hiring trigger from their careers page, keep it to 60 words, and close with the Thursday slot they mentioned.
Trained on your ICP report, your sequences, your objection library.

Hire first and hope. Or install first, then hire.

Two ways to build outbound. Only one of them leaves you with a system either way.

The usual way
6months

Hire an SDR into nothing. £55–70k committed, 3–6 months of ramp with no playbook, ICP guessed from the inside. If it fails, you learn nothing reusable.

The SupplyVerse way
30days

Install the system, then staff it. Meetings booked while the system is built, ICP validated against real replies, and everything documented, licensed, and yours.

Proof outbound works in your marketAfter the hireBefore you hire
ICP definitionGuessed internallyValidated on live replies
Playbook for your first hireDoesn't existDocumented & trained
Cost of finding outA year's salaryA fixed 30-day fee

Four weeks. One motion. Zero ambiguity.

A fixed sequence with fixed outputs. You always know what's happening and what's next.

Week 1

Diagnose & build

We get inside your market before we touch a prospect.

  • ICP hypothesis & segment map
  • Prospect list built & verified
  • Messaging from real buyer language
  • Outbound infrastructure live
Weeks 2–3

Run & validate

Outbound goes live under your brand. We iterate on what the market tells us.

  • Multi-touch sequences running
  • Replies handled, meetings booked
  • Messaging refined on live data
  • Weekly pipeline review with you
Week 4

Document & train

Everything we learned becomes an asset you own.

  • ICP Intelligence Report delivered
  • Full playbook documented
  • Live training with your team
  • AI assistant configured & licensed
Day 30+

You own the motion

The pipeline keeps running, with your hands on it.

  • Team running cadences independently
  • AI assistant in daily execution
  • Optional ongoing advisory
  • Hire your SDR into a working system

Purpose-built for a specific kind of company.

If this is you, the fit is exact. If it isn't, we'll tell you on the first call.

✓ Built for

You should talk to us if…

  • B2B SaaS or AI startup, pre-seed to Series B
  • Founder-led sales that needs to scale beyond the founder
  • You're about to make (or just made) your first sales hire
  • Deal sizes of £5k+ ACV where meetings are worth real money
  • UK or European market focus
✕ Not built for

We're the wrong choice if…

  • You want a lead-gen agency to spam 10,000 contacts
  • Pure PLG motion with no sales-assisted deals
  • No one internally will own the motion after handoff
  • You're pre-product with nothing to sell yet

Built by operators who carried the number, not consultants who watched.

Mumin, Founding Director

Mumin

Founding Director · GTM & Sales

Founding sales hire at a VC-backed supply chain AI startup, sourcing the majority of company pipeline and closing its largest deal, through to acquisition. Now Director of Business Development at an enterprise software company, building and training outbound teams.

Aziz, Founding Director

Aziz

Founding Director · Systems & Intelligence

Builds the engine behind the motion: ICP research systems, signal-based targeting, outbound infrastructure, and the AI tooling your team keeps after handoff. Every playbook we deliver is powered by systems designed to be run by your team, not rented from ours.

The 30-Day Pipeline Install

Fixed fee · 30 days · Limited to 2 clients per month

We only run two installs at a time because we do the work ourselves. No juniors, no white-labelling, no handing your brand to a call centre. Book a fit call and we'll tell you honestly whether the maths work for your business.

Book a fit call
  • PipelineQualified meetings booked under your brand
  • IntelligenceICP Intelligence Report, validated on live data
  • CapabilityDocumented playbook + team training handoff
  • LeverageLicensed AI SDR assistant for ongoing execution

Asked before every engagement.

How is this different from a lead-gen agency?

Agencies rent you activity: they blast volume, keep the learnings, and you're back to zero when the retainer ends. We install capability. The engagement is designed to end, with your team running a documented, validated motion and an AI assistant that keeps quality high. The meetings we book along the way are proof the system works, not the whole product.

How many meetings will we get?

We won't promise a fake number before we've seen your market. On the fit call, we'll look at your ACV, your ICP, and your current motion, and give you an honest range. If we don't think the maths work, we'll say so and you keep the analysis.

We already have an SDR or a founder doing outbound. Still relevant?

Often more so. We run our motion alongside theirs, then the handoff upgrades what they're already doing: validated ICP, tested messaging, a documented cadence, and the AI assistant. Your existing effort gets a system underneath it.

What do you need from us during the 30 days?

Roughly two hours per week: a kickoff deep-dive, a weekly pipeline review, and fast answers when a prospect asks something only you can answer. We handle everything else.

What happens after day 30?

You own everything: the list, the sequences, the report, the playbook, and the licensed AI assistant. Most clients run independently from day 31. If you want us to stay involved, we offer a light advisory retainer, but it's optional by design.

Who actually does the work?

The two of us. Every list, sequence, reply, and training session is handled by the founders. That's why we cap it at two clients per month.

Your next SDR should walk into a working system.

Book a 20-minute fit call. We'll tell you honestly whether a 30-day install makes sense for your business.

Book a fit call